With Sound Branding Ideas
An audio branding partner with four decades of hits. We design the sound logos, anthems and voice that make your brand instantly recognizable, and keep it consistent across every market, channel and screen.
โถ Cary on audio branding
Why it matters now
With smart speakers, podcasts and short-form video everywhere, sound is doing more brand work than ever. A deliberate audio identity turns every touchpoint into a moment of recognition.
A 2โ5 second sonic signature, the audio equivalent of your logo, that audiences learn and remember.
A flexible musical theme that flexes from a full 60s spot to a 5s sting while always sounding like you.
A consistent voice and talent roster so every market, ad and IVR sounds on-brand.
A simple playbook so your agencies and franchisees deploy the sound correctly everywhere.
Localized variants for franchises and station groups, built from one master identity.
Modernize a dated sound or unify a fragmented one without losing the equity you've built.

The composer behind the sound
Cary Reich has built audio identities trusted by radio and TV stations across the country, and by brands large and small. Work with him and there's no layer of account managers between you and the music. You deal directly with the composer, so the sound stays true and the timeline stays tight.
Start a conversationFor agencies & resellers
We offer white-label jingle and audio-branding production you can deliver to your clients under your own brand.
Become a partner โFAQ
A jingle is one catchy song. Audio branding is the full system, sound logo, anthem, voice and guidelines, that keeps you recognizable across every channel. Many brands start with a jingle and grow into a complete identity.
It varies with scope, length and usage rights, from a few hundred dollars for a focused piece to several thousand for a full identity system. Initial consultations are free.
Absolutely. We frequently act as the audio specialist alongside in-house teams and creative agencies, delivering production-ready assets and guidelines.
Yes, we build one master identity and localized variants so every location sounds consistent.