The Jingle Writer & Sound Branding Ideas · Since 2013
I'm Cary Reich, the jingle writer you've heard a thousand times without knowing my name, and the founder of Sound Branding Ideas. Catchy custom jingles for small businesses, full sonic branding for brands and agencies, all written by the same ear.
▶ Meet Cary · welcome
Two brands, one composer
One composer. Two kinds of clients.
The Jingle Writer and Sound Branding Ideas are both Cary Reich, the same ear behind every track. Whether you're a local business that needs a tune people can't stop humming, or a brand rolling out audio across markets, you're in the right place.
Affordable, fast, and unmistakably yours. Perfect for contractors, salons, restaurants, dealerships, and local radio & TV spots.
A complete audio identity, sound logos, anthems, voiceovers and on-hold, built for consistency across markets and media.
What I make
Original, catchy jingles written and produced for your brand, the short song that lives rent-free in your customers' heads.
Learn more →A cohesive sound identity, sound logos, brand anthems and audio guidelines that stay consistent everywhere you're heard.
Learn more →The right words to pair with the right sound. Memorable taglines built to be sung, said, and remembered.
Learn more →Male and female talent from LA to Orlando, even Broadway voices, so your spot always sounds fresh.
Learn more →Turn hold time into brand time with custom music and messaging that keeps callers engaged.
Learn more →Stand-alone audio for radio, or paired with video for TV and social, produced end to end with top talent.
Learn more →Explore
Tap a type to see what it is, what it's best for, and how long it runs, then hear real examples below.
For brands & agencies
Smart speakers, podcasts, reels, TV. Audiences hear your brand before they see it. I build the sonic identity that makes you instantly recognizable, then keep it consistent across every market and medium.
Explore audio branding
▶ Cary on audio branding
Press play
A taste of the work. Hear full demos across radio, TV, and brand audio.
What people say
Tell me about your brand and the feel you're after. Initial consultations are always free.
Start your project